Every wave comes down...
And if the voice in your head is telling you, 'my wave will never die', Congrats but here'ssomething to consider:
Everyone loves and we mean LOVES to quote, Jay Z's punchline I'm a business man not a businessman. But are you? Are you looking at yourself as a business, because if you did you will make it your business to recognise that there's a lifecycle.
What happens when a new flavour comes in? Let's put it this way. You can keep buying the corn or you can invest the field.
Artists can make the best managers, A&Rs. You can have to drum up £2k Everytime you want a video or get a cheaper more creative option and use that money into renting a studio out, buy equipment for rentals. There's more to a show than the centre stage.